Lionel Messi (FC Barcelona) set a new record by scoring for 19 consecutive games and becoming the only player capable of scoring in all games during a complete round of the competition. FC Barcelona was proclaimed champion of the League with four games to go until the end of the competition, on May 11, thanks to Real Madrid's draw against RCD Español, thus achieving its twenty-second league title. Several days later, he reported that he had expressed his desire to remain at Real Betis for the next season, citing his love for the fans and the club. On 13 July 2012, it was reported that Argentine club Newell Old Boys had expressed interest in his signing after the club signed former Paraguay coach Gerardo Martino as first team manager for the 2012 season. -13. Martino stated that he would be number 9 if they were to sign him.

On 14 January 2011, he returned to Blackburn Rovers on loan for the remainder of the 2010-11 season. After Santa Cruz passed the physical, he said he; "When Blackburn showed an interest in me, it was very easy to decide," for BBC Radio Lancashire. He admitted that he was aware of Cruzeiro's interest, but indicated that the challenge of consolidating his club's position in the League was more important than moving to new pastures. On July 6, 2012, it was reported that he was about to sign with Real Betis on a permanent offer, but there were problems due to his high salary demands. Location of Soto del Real in the Community of Madrid. On 7 October 2012, Santa Cruz scored his first league goal in a 2–1 loss against Atlético Madrid. ↑ abc XI Vuelta a los Puertos – Madrid Championship. ^ ab Juillard, Alexandre (February 3, 2011). "AS7, le nouveau CR7" (in French). ↑ «First contract for Kelme: he will dress Rayo Vallecano». His first league appearance for the 2012-13 season came in a 3-1 home win against Levante on 16 September 2012. Wearing the number 24, Santa Cruz came onto the pitch in the 69th minute per Javier Saviola.

He also made one League Cup appearance in a 2–1 defeat to West Bromwich Albion on 22 September. Between September 2010 and January 2011, he had made just one League appearance, he came on in a 0–0 draw against Birmingham City on 13 November, where he came on after 66 minutes. In December Cruzeiro had made an offer for Santa Cruz and they had also offered Manchester City their highly rated 17-year-old Leo Bonatini as part of the deal. On June 21, 2009, it was reported that Santa Cruz underwent a medical at Manchester City, a team that paid $30 million for his signing, plus a four-year contract. He scored his first league goals for Manchester City, a brace in a 4–3 home win against Sunderland on 19 December, a game that turned out to be Mark Hughes's last at the club. The move to Manchester City reunited Santa Cruz with his former manager Mark Hughes. Mark Hughes, by then Fulham manager, had insisted on signing him, but a transfer was not set up.

For the following season (1967/68), Nereo Rocco returned as the team's technical director, where he had the services of the Swede Kurt Hamrin, the experienced goalkeeper Fabio Cudicini (Ragno Nero), Saul Malatrasi and the return of Pierino Prati, who had debuted in the previous campaign with Milan, being transferred to Savona of Serie B. Thanks to goals from Prati (capocannoniere with 15 goals), Hamrin and Sormani, Milan were proclaimed champions of Italy for the ninth time, winning relatively comfortably and fully dominating in the second half of the championship, totaling nine points ahead of their most close escort, once the thirty days are over. In fact, due to these physical problems, he missed a large part of the qualifying rounds, playing only five of the eighteen games with three goals scored. Santa Cruz had made surprise appearances for Manchester City during the club's tour and pre-season friendlies.